1. basic information on data processing
The terms used, such as “personal data” or their “processing” we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).
The personal data of users processed within the scope of this website includes inventory data (e.g. names and addresses of customers), contract data (e.g. services used, names of clerks, payment information), usage data (e.g. the pages visited on our website, interest in our products) and content data (e.g. entries in the contact form).
The term “user” includes all categories of data subjects. They include our business partners, customers, prospective customers and other visitors to our website. The terms used, such as “user”, are to be understood as gender-neutral.
We process users’ personal data only in compliance with the relevant data protection provisions. This means that the user’s data is only processed if there is a legal permission. I.e. in particular if the data processing is necessary for the provision of our contractual services (e.g. processing of inquiries) and online services or is required by law, the consent of the user is available, as well as due to our legitimate interests (i.e. interest in the analysis, optimization and economic operation and security of our website within the meaning of Article 6 para. 1 lit. f. DSGVO, in particular when measuring reach, creating profiles for advertising and marketing purposes, and collecting access data and using third-party services.
We point out that the legal basis of the consents is Art. 6 para. 1 lit. a. and Art. 7 DSGVO, the legal basis for processing for the fulfillment of our services and implementation of contractual measures Art. 6 para. 1 lit. b. DSGVO, the legal basis for processing to fulfill our legal obligations Art. 6 para. 1 lit. c. DSGVO, and the legal basis for processing to protect our legitimate interests Art. 6 para. 1 lit. f. DSGVO is.
Collection and storage of personal data as well as type and purpose of their use
When you visit our website, the browser used on your terminal device automatically sends information to our website server. This information is temporarily stored in a log file. The following information is collected without your intervention and stored until automated deletion:
IP address of the requesting end device,
Date and time of access,
Name and URL of the retrieved file,
Website from which the access is made (referrer URL),
the browser used and, if applicable, the operating system of your terminal device as well as the name of your access provider.
The aforementioned data will be processed by us for the following purposes:
Ensuring a smooth connection of the website, ensuring a comfortable use of our website, evaluation of system security and stability as well as for other administrative purposes.
The legal basis for data processing is Art. 6 para. 1 Sentence 1 lit. f GDPR. Our legitimate interest follows from the data collection purposes listed above. In no case do we use the collected data for the purpose of drawing conclusions about your person.
2. security measures
We take organizational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of data protection laws are complied with and thus to protect the data processed by us against accidental or intentional manipulation, loss, destruction or against access by unauthorized persons.
3. disclosure of data to third parties and third-party providers
Data is only passed on to third parties within the framework of legal requirements. We only pass on user data to third parties if this is necessary, for example, on the basis of Art. 6 para. 1 lit. b) DSGVO is necessary for contractual purposes or on the basis of legitimate interests according to. Art. 6 par. 1 lit. f. DSGVO in the economic and effective operation of our business.
Where we use subcontractors to provide our services, we take appropriate legal precautions and corresponding technical and organizational measures to ensure the protection of personal data in accordance with the relevant legal requirements.
If content, tools or other means from other providers (hereinafter collectively referred to as “third party providers”) are used within the scope of this data protection declaration and their named registered office is located in a third country, it is to be assumed that a data transfer to the third party providers’ countries of domicile takes place. Third countries are countries in which the GDPR is not directly applicable law, i.e. basically countries outside the EU, or the European Economic Area. The transfer of data to third countries takes place either if there is an adequate level of data protection, user consent or otherwise legal permission.
4. online presence and information about the product portfolio
We process inventory data (e.g., names and addresses as well as contact data of users), contract data (e.g., services used, names of contact persons, payment information) for the purpose of fulfilling our contractual obligations and services pursuant to. Art. 6 par. 1 lit b. DSGVO.
We process usage data (e.g. the pages visited on our website, interest in our products) and content data (e.g. entries in the contact form or user profile) for advertising purposes in a user profile, e.g. in order to display product information to users based on the services they have used to date.
When contacting us (via contact form or e-mail), the user’s details are used to process the contact request and its handling in accordance with the German Data Protection Act. Art. 6 par. 1 lit. b) DSGVO processed.
6. collection of access data and log files
We collect data on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO data about each access to the server on which this service is located (so-called server log files). The access data includes the name of the page accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider.
Log file information is stored for security reasons (e.g. to clarify acts of abuse or fraud) for a maximum of seven days and then deleted. Data whose further retention is required for evidentiary purposes is exempt from deletion until final clarification of the respective incident.
7 Cookies & Reach Measurement
Cookies are pieces of information that are transmitted from our web server or third-party web servers to users’ web browsers, where they are stored for later retrieval. Cookies may be small files or other types of information storage.
If users do not want cookies to be stored on their computer, they are asked to disable the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies may lead to functional limitations of this website.
9. integration of services and contents of third parties
We use content or service offers of third-party providers within our website on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our website within the meaning of Art. 6 para. 1 lit. f. DSGVO) content or service offers from third-party providers in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always assumes that the third-party providers of this content are aware of the IP address of the user, since without the IP address they would not be able to send the content to their browser. The IP address is thus required for the display of this content. We endeavor to use only such content whose respective providers use the IP address only for the delivery of the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring web pages, time of visit and other information about the use of our website, as well as be linked to such information from other sources.
The following presentation provides an overview of third-party providers and their content, along with links to their privacy statements, which contain further information on the processing of data and, in part already mentioned here, opt-out options:
10. rights of the users
Users have the right, upon request and free of charge, to obtain information about the personal data we have stored about them. In addition, users have the right to rectify inaccurate data, restrict processing and erase their personal data, if applicable, to exercise your rights to data portability and, in the event that unlawful data processing is suspected, to lodge a complaint with the competent supervisory authority. Likewise, users can revoke consent, in principle with effect for the future.
The data stored by us will be deleted as soon as they are no longer required for their intended purpose and the deletion does not conflict with any statutory retention obligations. Unless the users’ data is deleted because it is required for other and legally permissible purposes, its processing will be restricted. I.e. the data is blocked and not processed for other purposes. This applies, for example, to user data that must be retained for reasons of commercial or tax law.
Right of objection
Users may object to the future processing of their personal data in accordance with the legal requirements at any time. The objection can be made in particular against the processing for purposes of direct advertising.